The organisers of the Art Car Boot Fair (ACBF) have risen to the challenge posed by the Covid-19 pandemic by developing an online version of their famously exuberant one-day event.
The first ever Viral Art Car Boot Fair will take place exclusively online on 20 September between 12:00 – 18:00, with Gavin Turk, Polly Morgan, Marcus Harvey, Sara Pope, Helen Beard, Pam Hogg and Pure Evil joining a line-up of over 100 artists.
Says Karen Ashton, founder of the Art Car Boot Fair: “We’d been thinking of developing a digital counterpart to our Live Art Car Boot Fair events for some time, both to extend our reach and to access new audiences. The challenges presented by the global pandemic have pushed us in a new and exciting direction.”
The ACBF team are also launching a new membership programme. For an introductory half-price offer of £12 for the year, members will be able to access the Viral Art Car Boot Fair, as well as all other upcoming digital events over the coming year, 25% off tickets for future live events, exclusive offers with ACBF partner organisations, and discount vouchers redeemable on selected artworks. Also, those who purchase membership before 1 September will be entered into a prize draw to win a £100 voucher to spend at this year’s fair.
The fair will be delivered through a specially created event website. Each artist will have their own virtual car boot pitch featuring not only all of their artworks, but also specially created films and live links direct to their studios. Just as with ACBF Live events, the Viral edition will offer direct access to the artists, all of whom will be making work especially for the day and selling for ‘boot fair’ prices. There will be countdowns, virtual queues, waiting rooms, art drops, exclusive editions, and many ways for visitors to get involved, including artist-led experiences, quirky interactions from artists like Mr Bingo and the Misfortune Teller, and a few surprises to boot. A free access ‘everything must go’ follow-up event on 21 September will provide another chance to buy more art bargains.
The full line-up of participating artists will be announced in the first week of September. For further information, visit the Art Car Boot Fair website.
Image: Noel Fielding © Getty